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When I first heard Peter Block* make the statement "you create the culture of the room you are in" (probably 30 years ago), I was skeptical. I had studied cultures, how they form, how they evolve, how to change them, why you can't change them, read all the books. This culture change thing was a long term process! Requiring top-down agreement. Lots of educational sessions. Communication campaigns. Posters. Reminder cards... blah blah blah. It can't happen that easily! But the optimistic, humanistic part of me wanted to believe it was true. Plus I really liked most everything else Peter had to say. So I started paying more attention. Did the culture in one meeting or room look, sound